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How Breakthrough Coaching Gives Back...

As part of our ongoing mission to be a true friend to the chiropractic profession, Breakthrough Coaching produces dozens of seminars for Chiropractic Associations and Organizations across the country every year, all free of charge.

WHAT’S POSSIBLE FOR YOUR NEXT STATE ASSOCIATION MEETING

Plan A: Let Breakthrough Coaching provide expert speakers for your convention or meeting!

Breakthrough Coaching speakers travel the country in high demand providing the latest in cutting edge and up to date information on important topics such as: new patient procedures, documentation, coding, marketing, staff training, hands-on active care rehabilitation, and so much more. If your association would like to have one of our keynote speakers come to your state, including Dr. Mark Sanna, we have a very supportive arrangement for State Associations. We’ll provide the speaker and donate any honorarium back to your State Association treasury. You only reimburse pre-approved expenses.

Plan B: Let Breakthrough Coaching help produce your entire state convention or meeting!

Breakthrough Coaching will produce your entire meeting or convention. You book the hotel, help promote it to your members, give us the dates and we’ll line up a “Parade of Stars” for the event! Our team will do all the work and assist your Association with all the logistics of planning and promotion, at no additional cost to your Association, other than speaker’s honorarium and expenses. Should you decide to utilize nationally recognized speakers solely from the Breakthrough Coaching team, including our CEO, Dr. Mark Sanna, any honorarium is donated back to your Association!

Breakthrough Coaching also has access to the most well-known speakers on technique, philosophy, coding, reimbursement, rehabilitation and motivation. Some examples include Dr. Denis Waitley, Dr. Terry Yochum, Jack Canfield, Dr. Mitch Mally, Bill Esteb, Dr. Claudia Anrig, Dr. David Seaman, Dr. John DeMartini and many others. We will negotiate their honorarium on your behalf. We are even able to help promote your event to vendors and exhibitors thus filling your exhibition hall to the brim!

Association Benefits

These turnkey seminars are designed to enhance the revenues of chiropractic state associations and organizations. All proceeds from attendance go to the sponsoring organization.

All programs include: expert speakers, professional marketing materials, application for CEU credits, and user friendly instructional materials for each participant.

These programs can be customized into full or half-day formats and have been approved for Continuing Education credits, the amount of which is dependent on course content and length.

Seminar Instructors

We have the finest coaches in the business. They are empowering speakers and trainers as well as nationally-recognized specialists knowledgeable in health information management, coding and utilization review. The Breakthrough Coaching Chiropractic Seminar Program is endorsed by the American Chiropractic Association.

List of available topics (PDF)
List of available Webinars (PDF)


Sample Presentations




Here’s What Some Associations Have Said About Our Presentations



“Dr. Sanna and Breakthrough Coaching are directly responsible for the growth of our quarterly meetings and our monthly legislative receptions. Dr. Sanna is a board member of Texas Chiropractic Association District Five, Inc. and has been a mentor to our organization the past two years. Under his guidance our quarterly meetings have grown from 40 doctors and staff to over 350 doctors and staff per meeting. Dr. Sanna has also assisted us with acquiring new Alliance Partners (sponsors) for our events and showing us ways to help the Alliance Partners get new doctor clients or new product purchasers. We now have numerous renewable one year contracts with our Alliance Partners which leads to a stable cash flow for the district. Dr. Sanna is also an excellent motivational speaker at our meetings and always brings the most up-to-date information on what is going on in the profession at a meeting which is obviously very important for our member and non-member doctors. In my estimation there has been no one more influential in helping our association grow than Dr. Mark Sanna.”

—Dr. Thomas Klesmit, President, Texas Chiropractic Association, District Five, Inc.


"Your talk focusing on billing and coding at Chiropractic Economics Success Bootcamp at the Florida Chiropractic Association’s National Convention was standing room only. You have a wonderful ability to impart extremely detailed and complex information in an engaging and entertaining manner, with just the right amount of humor. You involved the audience and gave them plenty of take-home information that they can start using in their practices immediately. The doctors and staff attending the lecture obviously felt the information you were sharing was useful, since nearly everyone in the room was writing as quickly as possible in their notebooks. You had them on the edge of their seats!"

Tara Stultz
Editor In Chief, Chiropractic Economics Magazine.


“The Texas Chiropractic Association District 5 cannot express the gratitude that we have for Dr. Mark Sanna and Breakthrough Coaching.  Time and time again, Dr. Sanna has gone above and beyond the call of duty and made our quarterly district meetings one of great value and information.  His integrity is without saying one of the finest in the profession.  Dr. Sanna's energized, motivational style of speaking to a crowd is priceless.  Breakthrough Coaching's support of chiropractic on our local and state levels have been an essential element of keeping our members informed and motivated.  Thank you Dr. Sanna...thank you Lori...and thank you Breakthrough Coaching for supporting the Texas Chiropractic Association District 5.”

—Dr. Ricky L. Hanks, Treasurer, Texas Chiropractic Association District 5
“Breakthrough Coaching has been a consistently generous sponsor of high quality educational programming for our doctors and their staff – but that’s not all.  I can also trust that the information they teach will be timely and accurate; not merely a sales pitch.  At a time when state associations are especially relying on sponsorships to keep registration fees under control, this is critical – and I can’t say that about all the potential sponsors out there.”

—Julie K. Connolly, Executive Director, The Unified Virginia Chiropractic Association
 “We have been working with Breakthrough Coaching for over 5 years.  Breakthrough Coaching has many topics for us to chose from that are most beneficial for the doctors in Minnesota.  Breakthrough Coaching offers great support when you need them and they offer cutting edge industry speakers that are well diversified and willing to go that extra mile for the MCA.  We could not ask for a better partnership with Breakthrough Coaching from face-to-face seminars and webinars they offer services that fit our busy doctors’ schedules.  It is a great partnership that will last for years and years.”

—Jan M. Nelson, Director of Membership Operations, Minnesota Chiropractic Association

 “As the Executive Director of the West Virginia Chiropractic Society, and the person who seeks speakers for our continuing education, I want my colleagues to know, anytime I have called upon "Breakthrough Coaching", they have always responded with top-notch recommendations. The presenters have been professional, educational and entertaining. I highly recommend them when you consider speakers for your next seminar.

—Nelson Robinson, ED West Virginia Chiropractic Society


 “The Michigan Association of Chiropractors gladly recommends Breakthrough Coaching for seminar and convention speakers. We have worked with Breakthrough many times over the years for a wide variety of programs, and they provide consistently exceptional seminars for both DCs and CAs. Coordinating their programs, Lori Weiss is a great asset to Breakthrough, making the scheduling and arrangements for speakers very easy for us. All in all Breakthrough Coaching provides a fantastic service, with an amazing lineup of speakers.”

—Sue Palin, Assistant Director, Michigan Association of Chiropractors



“Breakthrough Coaching has always been a strong supporter of the Connecticut Chiropractic Association attending fall and spring conferences when ever they are able.  BTC is a phenomenal team when it comes to responding to the needs of our association either as a business partner exhibiting or collaborating on speaker’s presentations to meet the needs of our membership.  Their support for Chiropractic is not about the business it is about the profession and comes from their heart.  We always welcome them and their programs to Connecticut.”

—Kristin P. Kasabucki, Executive Director, Connecticut Chiropractic Association


“The WSCA greatly values its ongoing relationship with Breakthrough Coaching.  They enhance our programs by bringing us speakers who bolster our attendance and motivate our members.  They are, indeed, a most valuable and appreciated resource.”

—Bud Green, Program & Corporate Membership Director, Washington State Chiropractic Assoc.